As Botswana’s national investment and trade promotion agency, BITC regularly engages with global stakeholders and potential investors. However, its traditional paper-based business card system was inefficient, difficult to manage, and prone to data loss. Employees struggled with contact retrieval, integration with existing systems, and secure sharing. To support its digital transformation objectives, BITC needed a cloud-first, secure, and mobile-optimized contact management solution—one that would reflect the agency’s progressive brand while improving internal collaboration and stakeholder engagement.